Work
(03 / 06)
Casquillera
I developed the rebranding and packaging system for Casquillera, creating a family of labels for six beers with a coherent, expressive and recognizable visual identity.
- Role
- Identity design · Packaging · Illustration
- Category
- Rebranding · Packaging
- Tools
-
Illustrator
Photoshop
InDesign
Procreate
Concept
The Casquillera concept was built around six animals, each associated with the personality of a flavor: Salamera, Melosa, Todera, Calentona, Asolapada and Arrabalera. This approach created a visual family with its own character, where each beer retains an individual identity without losing overall graphic coherence.
Label family
Label 01
Label 02
Label 03
Label 04
Label 05
Label 06
Packaging box
Box — dieline and 3D mockup